TY  - JOUR
AU  - Yao, J.
AU  - Oppewal, H.
AU  - Wang, D.
TI  - Product Price and Volume Simultaneous Changes (Typicality)
JO  - Journal of the Academy of Marketing Science
PY  - 2020
VL  - 48
IS  - 6
SP  - 1075
EP  - 1094
ER  -