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Experiential Happiness

Perceived Happiness of an Experience
3 items 2022 α 0.90 Free Oh, T. T., & Pham, M. T.
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What it measures

This scale measures how happy a recalled experience made a person feel, used as a comparison condition to a parallel measure of fun. Oh and Pham (2022) included it in Study 3 to distinguish the specific emotional signature of fun from more general happiness.

Response Format

7-point scale (not at all (1) to very much so (7))

Representative items

Citation

Oh, Travis Tae and Michel Tuan Pham (2022), "A Liberating-Engagement Theory of Consumer Fun," Journal of Consumer Research, 49 (1), 46-73.

Keywords

happinessconsumer experienceaffectemotion
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