Food Consumption Enjoyment

Attitude Toward Consuming the Food
3 items 2022 α 0.97 Free Monnier, A. & Thomas, M.

What it measures

This scale measures how much a person enjoys and finds appealing a specific food product. Monnier and Thomas (2022) appear to have developed the scale themselves for a study on price evaluation framing.

Response format

7-point scale (Strongly disagree (1) to Strongly agree (7))

Scale items

Full scale items shown. Always cite the original source when using this scale in research.

Usage notes & scoring

Reliability was excellent (α = .97; Monnier and Thomas 2022, p. 587), based on 400 U.S. participants recruited from CloudResearch. No validity information was reported.

Citation

Monnier, Arnaud and Manoj Thomas (2022), "Experiential and Analytical Price Evaluations: How Experiential Product Description Affects Prices," Journal of Consumer Research, 49 (4), 574–594.

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Keywords

#foodattitudes#consumptionenjoyment#productevaluation

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