Disgust Toward Object

What it measures

Four semantic differential items assess the degree to which a person perceives an object—rather than their internal emotional state—as repulsive and disgusting.

Response format

9-point semantic differential

Scale items

• unappealing / appealing (r)
• disgusting / not disgusting (r)
• distasteful / tasteful (r)
• revolting / not revolting (r)

Full scale items shown. Always cite the original source when using this scale in research.

Usage notes & scoring

Source not explicitly stated by Shimp and Stuart (2004); items draw on similar constructs from Bhat, Leigh, and Wardlow (1998) and Izard (1977). Distinguished from self-referent disgust scales in that all items describe properties of the object. Alphas .90 and .94 in two applications. Full citation details not available—verify against original article.

Citation

Shimp, T. A., & Stuart, E. W. (2004).

Keywords