Three bipolar items capture the affective tone of a person's response to a stimulus, combining how the object itself is characterised (depressing vs. upbeat) with how the respondent felt in response to it (sad vs. happy, negative vs. positive mood). The scale conflates object description and personal reaction.
Andrade, E. B. (2005). Behavioral consequences of affect: Combining evaluative and regulatory mechanisms. Journal of Consumer Research, 32(December), 355–362.
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