Competence with the AI Platform

Perceived Capability to Protect One's Data Privacy With an AI Platform
3 items 2022 α 0.88 Free Uysal, E., Alavi, S., & Bezençon, V.

What it measures

This scale measures how capable and confident a person feels about protecting the privacy of personal data collected by an AI-powered device or process. Uysal, Alavi, and Bezençon (2022) used it in a study of Amazon Alexa users' relationships with the assistant.

Scale items

Citation

Uysal, Ertugrul, Sascha Alavi, and Valéry Bezençon (2022), "Trojan Horse or Useful Helper? A Relationship Perspective on Artificial Intelligence Assistants with Humanlike Features," Journal of the Academy of Marketing Science, 50 (6), 1153-1175.

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