Response Context (Public/private)

What it measures

Was this exchange public or kept confidential? Four items measure perceived privacy of a given context.

Response Format

7-point Likert (1=strongly disagree, 7=strongly agree)

Representative items

• private?
• confidential?
• viewed by others?
• discussed by others?

Citation

Woolley, K., & Risen, J.L. (2021). Hiding from the Truth: When and How Cover Enables Information Avoidance. Journal of Consumer Research, 47(5), 675–697.

Keywords