Subjective Food Fat Knowledge

SFFKSelf-assessed knowledge about dietary fat and its health implications
6 items 2004 α .88 Free Moorman, C., Diehl, K., Brinberg, D., & Kidwell, B.

What it measures

Six items assess how knowledgeable and confident a consumer feels about dietary guidelines for fat, the health consequences of fat intake, and their ability to make low-fat choices.

Response format

7-point (1=not at all, 7=extremely)

Scale items

Full scale items shown. Always cite the original source when using this scale in research.

Usage notes & scoring

Appears original to Moorman et al. (2004). Alpha .88. Item 6 appears truncated—verify full wording against original article. Measures subjective (self-assessed) rather than objective knowledge.

Citation

Moorman, C., Diehl, K., Brinberg, D., & Kidwell, B. (2004). Subjective knowledge, search locations and consumer choice. Journal of Consumer Research, 31(3), 673–680.

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Keywords

#foodknowledge#dietaryfat#nutrition#health#subjectiveknowledge#consumerhealth
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