Attitude Confidence

ATTCONDegree of certainty and conviction a person has about their attitude or judgment
4 items 2002 α .80 Free Petty, R. E., Briñol, P., & Tormala, Z. L.

What it measures

Four unipolar items assess the degree of confidence and certainty a person has about their own thoughts or attitudes toward a target object.

Response format

7-point unipolar (1=not at all, 7=extremely)

Scale items

Full scale items shown. Always cite the original source when using this scale in research.

Usage notes & scoring

Used previously by Petty, Briñol, and Tormala (2002); subsequently applied by Briñol, Petty, and Tormala (2004) with alphas .80 (Study 1) and .70 (Study 2). Also used by Argo, Dahl, and Manchanda (2005). Description states three items; four were extracted—verify against original article. Apply to thoughts or attitudes as appropriate for the research context.

Citation

Petty, R. E., Briñol, P., & Tormala, Z. L. (2002). Thought confidence as a determinant of persuasion: The self-validation hypothesis. Journal of Personality and Social Psychology, 82(5), 722–741.

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Keywords

#attitudeconfidence#certainty#self-validation#thoughtconfidence#persuasion#metacognition
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