Five items measuring the degree to which a person feels unprotected, susceptible, unprepared, and vulnerable to threats and negative events in their environment. Rahinel and Nelson (2016) labelled the construct 'preparedness for unsafe environment' and used it in Study 4 to capture how a manipulated sense of environmental threat shaped product preferences, particularly for safety-oriented products. The items are framed around a generalised sense of vulnerability to the world rather than a specific threat.
Rahinel, R., & Nelson, N.M. (2016). When brand logos describe the environment: Design instability and the utility of safety-oriented products. Journal of Consumer Research, 43(3), 478–496.
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