Physical Fitness Motivation

What it measures

A multiple-item likert scale designed to measure the extent to which something has helped a person want to exercise regularly.

Response format

7-point Likert (1=strongly disagree, 7=strongly agree)

Scale items

• makes me want to or continue to exercise in a consistent and systematic manner.
• makes me want to or continue to maintain a regular physical fitness program.
• makes me want to recommend to my friends/relatives that they maintain a regular physical
• The blank should be filled with the name or description of the stimulus, e.g., advertisement, physician, coach, website.

Full scale items shown. Always cite the original source when using this scale in research.

Usage notes & scoring

Internal consistency (alpha = .88) was reported in the primary study. Formal validity assessment was not reported by the original authors.

Citation

Nan, Xiaoli (2008), “The Pursuit of Self-Regulatory Goals: How Counterfactual Thinking Influences Advertising Persuasiveness,” Journal of Advertising, 37 (1), 17-27.

Keywords