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Privacy of Information (Government Regulation)

POIPrivacy of Information (Government Regulation)
3 items 2007 α .83 Free Lwin, M. J., & Williams, J. D.

What it measures

A three-item likert scale designed to measure the degree to which a person believes that laws in one's country and internationally are sufficient to protect consumers' online privacy.

Citation

Lwin, May, Jochen Wirtz, and Jerome D. Williams (2007), “Consumer Online Privacy Concerns and Responses: A Power-Responsibility Equilibrium Perspective,” Journal of the Academy of Marketing Research, 35 (4), 572-585.

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