Language Proficiency

LPLanguage Proficiency
3 items 2008 α .82 Free Ahn, J.

What it measures

A three-item Likert-type scale designed to measure a person's proficiency with the use of a language, most likely a language other than the one the person is most familiar with.

Response format

7-point scale

Scale items

Full scale items shown. Always cite the original source when using this scale in research.

Usage notes & scoring

Internal consistency (alpha = .82) was reported in the primary study. Formal validity assessment was not reported by the original authors.

Citation

Ahn, Jungsun and Carrie La Ferle (2008), “Enhancing Recall and Recognition for Brand Names and Body Copy: A Mixed-Language Approach,” Journal of Advertising, 37 (3), 107-117.

Find on Google Scholar

Keywords

#consumerbehaviour
View & search this scale interactively →

Free access to 2455+ psychometric scales at PsychScales