Personal Data Disclosure Risks
Personal Data Disclosure Risks
4 items
2020
α 0.92
Free
Bidler, M., Zimmermann, J., Schumann, J.H., & Widjaja, T.
What it measures
The downside case: four items measure perceived risk in handing over personal information.
Response Format
7-point Likert (1=strongly disagree, 7=strongly agree)
Representative items
- In general, it would be risky to disclose personal information to _____ when updating my profile.
- There would be high potential for privacy loss associated with disclosing personal information by updating my profile on _____.
- _____ could inappropriately use my personal information that I disclose while updating my profile.
- Providing _____ with my personal information while updating my profile could involve many unexpected problems.
Citation
Bidler, M., Zimmermann, J., Schumann, J.H., & Widjaja, T. (2020). Increasing Consumers’ Willingness to Engage in Data Disclosure Processes through Relevance- Illustrating Game Elements. Journal of Retailing, 96(4), 507-523.
Keywords
privacydata disclosurerisk perceptiondigital marketing