Preoccupation with the Food

What it measures

Still thinking about a meal long after eating it? Four items measure that lingering mental preoccupation.

Response Format

9-point Likert (1=strongly disagree, 9=strongly agree)

Representative items

• I’m still thinking about the _____ I ate.
• I'm wondering when I'll be able to eat the remaining _____.
• I'm looking forward to eating the remaining _____.
• I'm wondering where I could buy _____.

Citation

Rodas, M.A., & John, D.R. (2020). The Secrecy Effect: Secret Consumption Increases Women’s Product Evaluations and Choice. Journal of Consumer Research, 46(6), 1093–1109.

Keywords