Sustainable & Ethical Consumption Scales
52 validated scales · all free to use
Scales for measuring consumer responses to sustainability, ethics and corporate social responsibility. The domain includes CSR perceptions, green purchase intention, sustainable consumption values, consumer social responsibility, consumers' ethical beliefs, ethical fashion consumption and fair trade purchase intention. It also covers cause-related marketing, sponsorship, charitable giving and donation, perceived greenwashing, boycotting, anti-consumption and voluntary simplicity. These scales support research on the attitude-behaviour gap in ethical consumption, the credibility of corporate sustainability claims and prosocial consumer behaviour. Tourism-specific sustainability measures sit in the Sustainable & Responsible Tourism domain.
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All Sustainable & Ethical Consumption scales (A–Z)
A C E F G H I K M N P S W
A Anti-Consumption Scale (ACS) Lee, M.S.W., Fernandez, K.V. & Hyman, M.R. · 2009 · 10 items · α 0.78–0.87 Attitude Toward Cause-Related Marketing Scale (ACRM) Barone, M.J., Miyazaki, A.D., & Taylor, K.A. · 2000 · 8 items · α 0.83–0.92 Attitude Toward the Cause Scale (ATCAUSE) Small, D.A., Loewenstein, G., & Slovic, P. · 2007 · 5 items · α alpha = .87 (Small, Loewenstein, & Slovic, 2007); alpha = .93 (Smith, Faro, & Burson, 2013; Study 3, n=89 adults)
C Charitable Donation Effort and Sacrifice (CDES) Gershon, R., & Cryder, C. · 2018 · 5 items · α .85–.92 Charity Donation Intention (CDI) Hsieh, M.-H., & Yucel-Aybat, O. · 2018 · 3 items · α .93–.97 Charity Organisation Attitude (COA) Dean, D. H. · 2002 · 4 items · α .89 Charity Support Importance (CSIMP) Lichtenstein, D. R., Drumwright, M. E., & Braig, B. M. · 2004 · 4 items · α .92 Company Overseas Labour Practice Attitude (COLPA) Lichtenstein, D. R., Drumwright, M. E., & Braig, B. M. · 2004 · 5 items · α .97–.98 Company-Related Beliefs (CRB) Biehal, G. J., & Sheinin, D. A. · 2007 · 5 items · α .82 Concern About Food Waste van Lin, A., Aydinli, A., Bertini, M., van Herpen, E., & von et al. · 2023 · 3 items · α 0.86-0.92 Consumer Social Responsibility Scale (CnSR) Antil, J.H. · 1984 · 10 items · α 0.80–0.88 Consumers' Ethical Beliefs Scale (CEBS) Vitell, S.J. & Muncy, J. · 1992 · 28 items · α 0.76–0.88 Corporate Community Giving Attitude (CCGA) Lichtenstein, D. R., Drumwright, M. E., & Braig, B. M. · 2004 · 5 items · α .90 Corporate Community Relations (CORPCOMREL) Dean, D. H. · 2002 · 4 items · α .86 Corporate Sponsorship Cynicism (COSC) Dean, D. H. · 2002 · 4 items · α .89 CSR Perceptions Scale (CSRP) Luo, X. & Bhattacharya, C.B. · 2006 · 8 items · α 0.82–0.91 CSR Sales-Contingency Belief (CSRSCB) Habel, J., Schons, L.M., Alavi, S., & Wieseke, J. · 2016 · 3 items · α 0.96 CSR–Product Quality Trade-off Belief (CSRQTB) Gupta, R. & Sen, S.; adapted by Bodur, H.O., Tofighi, M., & et al. · 2016 · 5 items · α 0.94–0.95
E Eagerness to Act Salnikova, E., Strizhakova, Y., & Coulter, R.A. · 2022 · 6 items · α 0.89–0.96 (Studies 3b, 3c) Energy Autonomy Motivation Scale (ENERGAUTO) Claudy, M.C., Garcia, R., & O'Driscoll, A. · 2015 · 3 items · α 0.91 Environmental Friendliness of the Package Material Sokolova, T., Krishna, A., & Döring, T. · 2023 · 4 items · α Well above 0.90 in all but one of 14 administrations (exact per-study values not reported) Environmental Harm by the Package Material Sokolova, T., Krishna, A., & Döring, T. · 2023 · 3 items · α 0.94 (plastic); 0.87 (paper) Environmental Self-Concept from Product Use (ESCP) Kamleitner, B., Thürridl, C., & Martin, B. A. S. · 2019 · 3 items · α .91–.93 Environmentalism (Purchasing Behavior) Sokolova, T., Krishna, A., & Döring, T. · 2023 · 16 items · α 0.96 Environmentalism in Product Choices Scale (EPCS) Kareklas, I., Carlson, J. R., & Muehling, D. D. · 2014 · 3 items · α 0.9 Ethical Fashion Consumption Scale (EFCS) Joergens, C. · 2006 · 8 items · α 0.79–0.87
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M Minimalism (Mindfully Curated Consumption) Wilson, A. V., & Bellezza, S. · 2022 · 4 items · α 0.86 (Study 2); 0.88 (Study 3) Minimalism (Number of Possessions) Wilson, A. V., & Bellezza, S. · 2022 · 4 items · α 0.87 (Study 2); 0.89 (Study 3) Minimalism (Sparse Aesthetics) Wilson, A. V., & Bellezza, S. · 2022 · 4 items · α 0.86 (Study 2); 0.84 (Study 3) Moral Identity via Charitable Donations Shang, J., Reed, A., Sargeant, A., & Carpenter, K. · 2020 · 5 items · α 0.94
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P Perceived Corporate Greenwashing Scale (PCGS) Chen, Y.S. & Chang, C.H. · 2013 · 6 items · α 0.80–0.89 Perceived CSR Spending Level (PCSRSL) Habel, J., Schons, L.M., Alavi, S., & Wieseke, J. · 2016 · 3 items · α 0.98 Perceived Organisational Altruism Scale (POAS) Bolton, L.E., & Mattila, A.S. · 2015 · 4 items · α .89 (4-item); 2-item: r .71–.79 Personal Prosocial Responsibility Scale (PPSR) Winterich, K.P., & Zhang, Y. · 2014 · 4 items · α 0.9 Physical Waste Associations Visser-Amundson, A., Peloza, J., & Kleijnen, M. · 2021 · 3 items · α 0.84-0.97 Preference for Organic Products Mai, R., Hoffmann, S., & Balderjahn, I. · 2021 · 3 items · α 0.89 Product Intelligence (Ability to Learn) (PI) Rijsdijk, S. A., & Diamantopoulos, A. · 2007 · 5 items · α .91 Product Intelligence (Reactivity) (PI) Rijsdijk, S. A., & Diamantopoulos, A. · 2007 · 4 items · α .89 Prosocial Consumption - Distant-Others Scale (PROSCDT) Cavanaugh, L.A., Bettman, J.R., & Luce, M.F. · 2015 · 4 items · α 0.80 Purchase Activism Scale (PACT) Paharia, N., Avery, J., & Keinan, A. · 2014 · 5 items · α 0.95 Purchase Motivation (Promoting Company Equality) Acar, O.A., Dahl, D.W., Fuchs, C., & Schreier, M. · 2021 · 3 items · α 0.91-0.94
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